Reports on radio listening by Crossley, Inc., a market research firm known for its "Crossley Ratings." The reports concern network programming, advertising in selected cities and audience composition and behavior.
Four anniversary recordings made at WTMJ, Milwaukee, WI of the program celebrating the ninetieth anniversary of the Chicago, Milwaukee, St. Paul and Pacific Railroad, November 20, 1940.
Microfilm of sponsor's corrected copies of scripts, including commercials, preserved by Johnson's Wax, a client of the advertising agency Needham, Harper and Steers. Also mcludes scripts for the series Hap Hazard, 1941.
Newsletters from an organization of collectors and fans of Vic and Sade containing news about members, collectibles and information on the program's scripts and productions.
Papers document the personal and professional activities of two radio and television personalities. Johnny Olson worked as an announcer at WTMJ, Milwaukee, 1933-1944, and WJZ, New York, 1944, before going on to emcee, with Penny as hostess, a number of radio shows, including Ladies Be Seated and Rumpus Room. Papers include scripts, correspondence, gag material and audience letters and response cards relating to Olson's radio career. The collection also includes unprocessed sound recordings of Olson's early radio program The Price ls Right.
Only a small portion of the sound recordings in the collection have been processed. These include recordings of "The First 50 Years of University of Wisconsin Broadcasting, 1919-1969" and coverage of the John F. Kennedy assassination. Paper records dealing with the station's history are also available in the University of Wisconsin Archives.
Papers of a radio and television producer-director and his actress-wife. Radio material, which is the most complete aspect of the collection, includes files of annotated scripts and correspondence for The Adventures of Sam Spade, Philip Morris Playhouse, Suspense and other series which Spier produced and directed for CBS.
Papers of a prominent Milwaukee Polish announcer for WISN and WRJN and host of The Kuryer Polski Polish Hour. Includes scripts describing his visits to Poland, holiday broadcasts and to commemorate the deaths of Franklin D. Roosevelt and John F. and Robert Kennedy. Also includes correspondence, photographs and biographical information and background information on WRJN.
Repository/Collector:
Golda Meir Library, University of Wisconsin-Milwaukee
Some print material dealing with the company's sponsorship of radio programs may be available on a limited basis to qualified researchers. All sound recordings have been donated to the Museum of Broadcasting in Chicago.
Nearly a complete run of newsletters and a flyer from the organization comprised of fans of Old Time Radio. The newsletters contain minutes of their meetings as well as membership lists and information about old time radio in Milwaukee and nationally.
Repository/Collector:
Golda Meir Library, University of Wisconsin-Milwaukee
Records of a network of Catholic communications professionals which established the Gabriel Awards to recognize programs that "uplift and nourish the human spirit," including correspondence, newsletters, pamphlets, photographs, press releases and proceedings of general assemblies and awards banquets. Includes radio scripts and some recordings.
Repository/Collector:
Raynor Memorial Libraries, Department of Special Collections and University Archives
Although most NAB activities concern the establishment of broadcasting codes and support of the industry in matters relating to government regulation, the bulk of the collection pertains to the association's research function. Includes materials on studies and surveys by the Broadcast Measurement Bureau of radio audiences and the National Opinion Research Center on public attitudes toward radio in the 1940s.
Includes correspondence, reports, clippings, speeches of president William G. Harley, files of the Office of Research and Development and of National Educational Radio (a division of the NAEB), a newsletter and a small publication file. The largest part of the collection is a subject file which documents the NAEB's board of directors, committees, conventions, conferences, seminars and workshops. Includes photographs relating to two radio programs, World Neighbors and Report From Europe, and tape recordings.
Papers of a news producer and executive with CBS, 1947-1967, and other stations. Radio related information includes CBS files containing correspondence and office memoranda to and from Fred W. Friendly, Richard S. Salant and others, news scripts, program ideas and clippings and news releases about Westin, programs he produced and CBS in general. Two scrapbooks pertain to radio programs on which he worked as a field reporter: The People Act and Nation's Nightmare of which there are 20 recorded episodes.